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Mastering Social Media

Regardless of your path to publishing, marketing will be crucial, and social media is the main weapon in your marketing arsenal.


Starting date



4 weeks



A few more words about this course

This course attempts to fill the knowledge gaps that modern people have in classical art, as these are the very foundations of any modern artistic creation.
Throughout this course you will learn to:
  • Identify your audience
  • Research the best platforms for your work/genre
  • Create a plan of action that will allow you to incorporate an engaging social media presence into your writing career
  • Utilize analytics to maximize your time and effort on social media
  • Differentiate between brand and persona

Gabino Iglesias

Writer, Editor, Literary Critic.
Gabino Iglesias is a writer, editor, and literary critic living in Austin, TX. He is the author of ZERO SAINTS and COYOTE SONGS and the editor of BOTH SIDES and HALLDARK HOLIDAYS. His work has been nominated to the Bram Stoker Award, the Locus Award, and won the Wonderland Book Award in 2019. His editing work has been nominated to the Anthony Award and the International Latino Book Awards. He teaches creative writing at SNHU’s online MFA program. You can find him on Twitter at @Gabino_Iglesias.
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